The post should really be called “things to consider about the marketing impact of Cameroon losing AFCON 2019” but honestly that is too long a title. This is more of a think piece than an actual analysis so please bear that in mind when reading.
Read MoreLast month Social Media Today posted an infographic that Branex had put together on the 7 latest advertising trends of 2018 ( https://www.socialmediatoday.com/news/7-advertising-trends-to-look-out-for-in-2018-infographic/522885/ ). Now while the list looked interesting, it made me wonder how applicable it was to the African market (specifically Cameroon).
Read MoreRead MoreMy first post, in keeping with the introductory theme, is going to focus on my first foray into the business world as a WBS graduate (concentrating on the marketing aspect) and hopefully give you an insight into my thought process.
